IKEA Southeast Asia marked the grand opening of Toppen Shopping Centre with a sneak preview of what is in-store for Johoreans and beyond, as it sets itself to become the new community hub of Tebrau. From 13th November until 24th November 2019, Toppen Shopping Centre welcomes everyone to enjoy fun-filled and family-friendly activities such as art workshops, yoga for kids, face painting, and family Zumba. Local skateboard, parkour and dance groups will be running workshops and competitions as well. Visitors can also look forward to game booths, food stalls, fashion corners, and many more previews to what Toppen has in the pipeline for the months to come.
The #JelesEk Festival
A key highlight of the festival is a live performance of the #JelesEk anthem on 16th November 2019. This will be performed by Johorean stars, Joe Flizzow and Joyce Chu, who created a special music video for Toppen. The song is also central to Toppen’s #JelesEk TikTok challenge. In the first collaboration between a shopping centre and the leading destination for short-form mobile video, Toppen invites the public to dance and lip-sync to its song. Participants will stand a chance to win RM10,000 worth of prizes.
As part of the partnership with TikTok, visitors can enjoy TikTok-able spots through the shopping centre, which will also host the annual TikTok Creators Day on 17th November 2019, gathering 80 of the platform’s top influencers across Malaysia and Singapore, to create fun and creative content around Toppen. Also, on 13th, 16th, 17th, 23rd and 24th November 2019, visitors are encouraged to participate in a treasure hunt organised by TikTok.
The centre’s crown jewel rooftop known as The Topp plays a key role in hosting the festival. Designed specifically for the diverse community, there is something for every visitor. For thrill-seekers, the youth active zone features a skate park, parkour zone, and wall climbing area, while those who are looking to go on a gastronomical journey can enjoy a variety of local and international food from the alfresco eateries. The interactive outdoor space also includes a multi-purpose court, an event piazza, a rooftop garden, kids’ water-play area, the region’s first permanent outdoor cinema, and an e-sports arena for a great day out with friends and family.
Anchored by IKEA Tebrau, the 1.25 million square-feet shopping centre offers four levels of ‘retailtainment’ experiences. With 300 shops ranging from household names like Ben’s Independent Grocer (B.I.G.) and TGV Cinemas, 80% of Toppen’s offerings are new-to-Johor rands such as The Pantheon, 9 to 9, and Concept Haus. Toppen will operate alongside 90% of its tenants opening on the same day. The new lifestyle hub is easy to reach with accessibility to major roads, public transportation, and ample parking with over 4,600 spaces across two levels. Toppen was also inspired by its Scandinavian roots, featuring spacious and clean designs with lots of natural light, and greenery, making it an enjoyable place to spend any day.
Toppen Shopping Centre is the third anchored-by-IKEA shopping centre in Malaysia and the fourth in Southeast Asia. Following the success of other IKEA Stores and shopping centres in the region, Toppen is set to be the prime meeting place that creates a better everyday life for the many people. It is projected to attract more than 15 million residents and tourists by the year 2020.