Mention Hennessy, and the first thing that comes to mind is its X.O, one of its long-standing premium cognacs. Created back in 1870 by Maurice Hennessy, the Hennessy X.O has clearly stood the test of time. Elegant yet complex, Hennessy X.O remains a multi-faceted classic, carefully constant yet seductive with its different layers of flavour. As such, each sip of Hennessy X.O has the ability to sweep you off your feet and take you on a remarkable journey through seven different worlds, delivered via its seven tasting notes.
Each Drop of Hennessy X.O is an Odyssey
Have you ever noticed that with every sip of Hennessy X.O, more and more of its flavours are unveiled? From orange to pepper to oak, each flavour is distinct enough to make you feel like you’re travelling through different worlds – hence “each drop of Hennessy X.O is an odyssey”. To better explore all seven of the tasting notes, Hennessy’s creative partner DDB Paris launched an ad campaign, which includes a groundbreaking, interpretative short film. Aptly named “The Seven Worlds”, the film was directed by Ridley Scott. Seem familiar? Scott was the director of films such as The Martian and Gladiator, and also an Oscar nominee. What makes this short film even more highly anticipated is that this is his first directed commercial since 2003!
The Seven Worlds
We may not be able to take you to the Seven Wonders of the World, but the Seven Worlds of Hennessy X.O, we can do. Come, pour yourself some Hennessy X.O, and join us as we embark on this incredible journey through the Seven Worlds!
What do we have here? Oh, sweet, sweet honey. Oh, the molten, golden liquid. That crisp sweetness of oranges, coupled with… a trace of tartness from apricots? Clear and refreshing.
Where did this heat wave come from? Rolling off in waves, the heat is both intense and intriguing enough. It’s lucky there’s some shade in the shadows for some reprieve!
Oof, now that was unexpected! The peppery attacks just hit with no warning, strong and distinct. With this bold and sudden charge of spice, what could be next?
This world is on fire! The dancing flames are licking up and down and all around, creating a pleasantly warm sensation and a robust presence. We’re enveloped in flame!
After all the excitement, it would be great to feel some familiarity. These rocks seem to be greeting us, and it’s a sight familiar enough to allow for a moment of relaxation. They could be chocolate rocks.
But we’re not quite there yet. A living being made of leaves is surrounded by a flock of hummingbirds! Just as quickly as they came, the birds depart, leaving behind nothing but a faint smell of vanilla and oak.
As the being is left to grow sturdily as a tree, the vastness of the universe beckons. Unending, this world encompasses everything we know and we’ve seen, allowing glimpses of the other worlds.
An exciting odyssey to be undertaken over and over again, the video is right here, best paired with none other than Hennessy X.O: